Literally last week, I was chatting with author Bradley Morgan about underrated Pittsburgh rocker Donnie Iris, whom Bradley described aptly as a "patron saint of normie sex machines." Donnie had just announced his retirement at 83, which hinted that something was up, as it had with Ozzy last year. No less of a music lifer than Dominic Ierace would ever give it up if it wasn't something serious. He played when he could no longer stand, and when cancer treatments took his distinctive mop, and by all accounts maintained the voice and energy that carried "The Rapper" to the charts 54 years ago, when Donnie was still in the Jaggerz.
I'd been holding out hope that Donnie Iris and the Cruisers would make it to the tri-state area for a show ever since reading D.X. Ferris' book The Story of Donnie Iris and the Cruisers, an excellent example for writing a book about a lesser-known artist, comprehensive enough for any fan to learn something new while turning us newcomers into fans. It didn't hurt that around the same time, after Metallica's Kirk Hammett and Robert Trujillo entertained their Pittsburgh crowd by playing some of Donnie's "Ah! Leah!", Donnie responded (at 75!) by covering "Enter Sandman." But he almost seemed like a Steel City exclusive, known and loved by everyone within the zip codes and a secret among the rest of us. The only album he has on most streaming services is his entry in the sometimes confounding, sometimes laughable, sometimes lovable 20th Century Masters: The Millennium Collection series, which perhaps inevitably looks like a relic from an innocent times. That's probably too much of a long-winded way to say that the Donnie Iris 20th Century Masters album is well worth your time. Every song is a gem, "Love Is Like a Rock" is my favorite.
Pitching my upcoming book last year, I cited Donnie and Ferris' book as an influence in the proposal:
"I’ve been thinking of writing a Local H book ever since reading D.X. Ferris’ 2017 book The Story of Donnie Iris and the Cruisers, an in-depth look at a cult band best known for a couple of radio hits, beloved by their fanbase and revered for exhilarating live performances. It was the kind of book I wish Local H had, a thorough, immaculately-researched look at the Cruisers packed with interviews from the band members, told with the underdog charm of a film like Tom Hanks’ That Thing You Do! or Jacob Slichter’s book So You Wanna Be a Rock & Roll Star. That vision of a Local H book was enhanced by reading Hanif Abdurriqib’s Go Ahead in the Rain, his 2019 tribute to A Tribe Called Quest. Unlike that book, Local H will not be part-memoir, but the even-handed exploration of a band Abdurriqib loved since his adolescence gave me a sense of the kind of analysis I plan on giving Local H, one that shows their place as a singular, game-changing band."
Years earlier, I wrote about Donnie for a Gotham Writers "Feature Articles" exercise. My instructor encouraged me to pursue it for publication. I thought (and still think) she was being too kind, but I still wish I had worked more on it and pitched it. The original, unedited submission, with follow-up questions, is below.
Donnie Iris Slams into 75 with Birthday Shows and New Bio
With his modest, everyman demeanor, it’d be easy to assume that the curly-haired, bespectacled guy in a t-shirt coming to the Palace Theatre this February is a bar trivia regular, or someone you’d see at your dad’s Super Bowl party. But for city natives he’s the instantly recognizable “King Cool”, the lead Cruiser, a touring and recording sensation known to some fans as “the Bruce Springsteen of Pittsburgh.”
Sure, Donnie Iris and the Cruisers haven’t seen the international commercial success of someone like Springsteen, but radio hits like “Ah! Leah!” and “Love is Like a Rock” helped earn the band a now four-decade music career, with high energy live performances and albums like King Cool and Back on the Streets entrenching Iris’ reputation as a local icon. The band is celebrating Iris’ 75th birthday and an upcoming band bio by author D.X. Ferris with three shows at the Palace Theatre, with the first two already sold out and a third added by popular demand.
“This worked out a lot better than I thought it might”, says Iris, a retired mortgage broker, father of two and grandfather of six whose spirited delivery belies his senior citizen status. “After we started going down after the first couple albums, who knew what was gonna happen? But we keep going back to these clubs, we still pack ‘em in.” Iris smiles. “I’m pretty satisfied where I am.”
“I’m a lifelong fan of Donnie and the Cruisers”, says Ferris, who will be accompanying Iris for a signing of The Story of Donnie Iris and the Cruisers, the band’s first official book, this Saturday, January 20 at Brighton Hot Dog Shoppe in Beaver County. “Everybody knows what happens to big rock bands on tour at two in the morning, and those are colorful stories. But they’re pretty much the same. I prefer stories like Donnie and the movie That Thing You Do!”, he continues. “What happens when you have moderate success? How do you handle yourself? What do you do after your ride around the carousel? What are your favorite bands doing 20 years later, on a Wednesday afternoon? And what really constitutes success in the arts? Those are stories with a lot more nuance and variety.”
Areas to explore:
Iris has a long, prolific career with only a few major hits. Does he ever tire of playing songs like “Ah! Leah!” or “The Rapper”?
Iris has been on a major label with MTV hits, and released music independently with a small team. What are some of the biggest differences he’s noticed? Does he have more artistic freedom now?
What have fan reactions to the band’s recent shows been like?
Generally everyone in the band is a family man, with children and grandchildren. Has that ever conflicted with the band at all?
What advice, if any, does Iris have for aspiring musicians?
How have the band’s performances changed over the years?
Iris has been playing in successful bands since the 1960s, including the Jaggerz, Wild Cherry and the Cruisers. The Story of Donnie Iris and the Cruisers is the first book to chronicle his story, over 50 years after his debut with the Jaggerz. Why now?
The Cruisers’ story is unusually drama-free for a 40+-year rock n’ roll career, with barely any drugs, debauchery or break-ups. How has the band managed this, and what kind of conflicts has Ferris drawn on to shape the band’s story into an interesting book?
What, musically and personally, makes Iris distinctly a Pittsburgh artist?






